Juliana Paiva, known professionally as Ju Paìva, is a Brazilian illustrator and surface pattern designer. Working digitally since 2018, she operates across children's book illustration, surface pattern design, and food illustration.
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Juliana Paiva, known professionally as Ju Paìva, is a Brazilian illustrator and surface pattern designer. Working digitally since 2018, she operates across children's book illustration, surface pattern design, and food illustration. Her pattern catalogue is maintained separately from her public portfolio and is available to brand partners on request. Documented product work includes illustrated covers for Imagine Só (an audio story app for children) and a children's puzzle with a farm theme.
The portfolio features a vivid, high-energy pattern vocabulary built around nature, animals, and playful characters in vibrant colours and textures. The visual tone is consistently warm and storytelling-led - saturated brights against soft backgrounds - with strong orientation toward children's markets.
Juliana works digitally, having established her digital practice in 2018. Her website organises work into three categories: children's book illustration, surface pattern design, and food illustration. A private licensing catalogue is maintained separately for commercial partners.
Juliana Paiva established her digital illustration practice in 2018. Her work spans children's book illustration and surface pattern design, with a separate licensing portfolio for brand partners. Documented project work includes illustrated covers for Imagine Só and a children's puzzle with farm-theme characters designed to support child development.
Vibrant, playful motifs centred on animals, nature, and children's themes. The portfolio features all-over scattered compositions with strong colour contrast and character-driven illustration. Selected placements suggest product contexts including children's apparel and accessories. The work is squarely positioned within kidswear and children's product licensing.
Juliana Paiva, known professionally as Ju Paìva, is a Brazilian illustrator and surface pattern designer. Working digitally since 2018, she operates across children's book illustration, surface pattern design, and food illustration.
Style and Aesthetic The portfolio features a vivid, high-energy pattern vocabulary built around nature, animals, and playful characters in vibrant colours and textures.
Pattern Focus Vibrant, playful motifs centred on animals, nature, and children's themes. The portfolio features all-over scattered compositions with strong colour contrast and character-driven illustration. Selected placements suggest product contexts including children's apparel and accessories.
Markets and Clients Children's product licensing - puzzles, audio story app illustrations Imagine Só audio story app (documented client) Kidswear (stated category) Available for commissions
Techniques and Tools Juliana works digitally, having established her digital practice in 2018. Her website organises work into three categories: children's book illustration, surface pattern design, and food illustration. A private licensing catalogue is maintained separately for commercial partners.
Use the contact links on this profile to reach Juliana Paiva directly about your brief, timeline and budget.
Career Path Juliana Paiva established her digital illustration practice in 2018. Her work spans children's book illustration and surface pattern design, with a separate licensing portfolio for brand partners.
Juliana Paiva is a Surface Pattern Designer. Browse their portfolio and contact them for projects.