Kelly Rideout is a botanical surface pattern designer and illustrator based on the UK South Coast. She creates hand-drawn, production-ready floral collections for art licensing, targeting fabric, wallpaper, kitchenware, home decor, and garden products.








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Kelly Rideout is a botanical surface pattern designer and illustrator based on the UK South Coast. She creates hand-drawn, production-ready floral collections for art licensing, targeting fabric, wallpaper, kitchenware, home decor, and garden products. She actively seeks licensing partnerships and agent representation, and sells direct-to-consumer through her product line The Curious Peony.
Kelly's signature is floral maximalism with a heartfelt, artisan quality-seasonal British botanicals rendered with textured, imperfect hand-drawn detail. Selected Instagram patterns confirm rich layered compositions: peony-heavy full-colour arrangements and allover botanical repeats. Her palette draws from direct nature observation, from coral sunset peonies to autumn leaf tones.
Hand-drawn and painted; designs are digitised into production-ready seamless repeats at 300dpi. Kelly delivers both allover repeat patterns and placement designs. Her website references a full Pattern Library available for licensing review by art directors and product developers.
Target markets: fabric, wallpaper, kitchenware, home decor, and garden products. The portfolio features product applications including tote bags and ceramic mugs. She currently seeks art licensing deals and agent partnerships. Her direct product line (The Curious Peony) includes tote bags, mugs, and tea towels sold to UK customers.
UK South Coast-based designer inspired by the slow-living, seasonal rhythms of coastal and garden environments. Draws directly from nature observation-seasonal plant life, garden florals, shifting weather and colour. Has developed both a licensable Pattern Library and a direct consumer product line alongside her licensing practice.
Floral botanical repeats with a maximalist, seasonal British character. Peony-led compositions appear frequently in selected patterns. Work spans dense all-over florals and coordinating textural designs suited to fabric and wallpaper. Placement designs suggest kitchenware and home textile applications.













Kelly Rideout is a botanical surface pattern designer and illustrator based on the UK South Coast. She creates hand-drawn, production-ready floral collections for art licensing, targeting fabric, wallpaper, kitchenware, home decor, and garden products.
Style and Aesthetic Kelly's signature is floral maximalism with a heartfelt, artisan quality-seasonal British botanicals rendered with textured, imperfect hand-drawn detail. Selected Instagram patterns confirm rich layered compositions: peony-heavy full-colour arrangements and allover botanical repeats.
Pattern Focus Floral botanical repeats with a maximalist, seasonal British character. Peony-led compositions appear frequently in selected patterns. Work spans dense all-over florals and coordinating textural designs suited to fabric and wallpaper. Placement designs suggest kitchenware and home textile applications.
Markets and Clients Target markets: fabric, wallpaper, kitchenware, home decor, and garden products. The portfolio features product applications including tote bags and ceramic mugs. She currently seeks art licensing deals and agent partnerships.
Techniques and Tools Hand-drawn and painted; designs are digitised into production-ready seamless repeats at 300dpi. Kelly delivers both allover repeat patterns and placement designs. Her website references a full Pattern Library available for licensing review by art directors and product developers.
Use the contact links on this profile to reach Kelly Rideout directly about your brief, timeline and budget.
Career Path UK South Coast-based designer inspired by the slow-living, seasonal rhythms of coastal and garden environments. Draws directly from nature observation-seasonal plant life, garden florals, shifting weather and colour.
Kelly Rideout is a Surface Pattern Designer. Browse their portfolio and contact them for projects.